WebMasterSam

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PPC management, Online Marketing, Search Marketing, SEO, Website development - dotmedias.com

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I'm an IT consultant working primarily with the .Net Framework as a developper and architect. I also work on my own on my personnal dating websites. I've been developping websites since 2000.

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Will Bing beat Google in search engine war ?

Microsoft has recently launched it's new search engine called Bing. Because Google dominates the world of search engines, existing search engines like Yahoo, Altavista and Windows Live search had to do something to stay in the competition. Microsoft did a great job with it's Bing but will it beat Google ? No. I don't think (and I don't want) Microsoft to beat Google in the web world (search engine, messaging, etc...). Google has the vision a lot of people want, which is continuously evoluting. They do things like people want them to be. Microsoft always to do same thing : take ideas of other people and copy them so they always are behind people (it's not 100% true but in general it's a Microsoft reality).

Let's compare Bing and Google...

  Google Bing
Average search time  <1 second  <1 second
Built-in calculator  Yes  Yes
Global look  Great  Great
Built-in currency converter  Yes  Yes
Ads  Yes  Yes
Relevance of image search results  Great  Great
Widgets on homepage  Yes  No
Relevance of search results  Great  Great
"Did you mean" functionnality  Great  Average
Caching feature  Yes  Yes
Definition (define:) functionnality  Yes  No
In title (intitle:) functionnlity  Yes  No
Number of search results  Great  Good
Shopping search  Yes  Yes
"I feel lucky" functionnality  Yes  No
Map search  Yes  Yes
News  Available everywhere  Not available everywhere
Number of built-in search tools  Great  Average
Translator  Yes  Yes
Travel search  Yes  Yes

If you want to see more comparison, you can take a look at this study by the Catalyst group.

As you can see, Bing is not Google, it only wants to be Google !

Posted: Jul 04 2009, 08:16 by WebMasterSam | Comments (0) RSS comment feed |
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